Links & assets
Unique tracking links, product images, seasonal banners, ready-to-use social copy, and pre-written marketing emails — your link inserted automatically.
Affiliate Program
You're already recommending HeartMath. Let's make it official.
Whether you're guiding patients, coaching clients, or telling your community what works — join the program built for people whose recommendations already carry weight. Share a discount when they buy, and earn commission when they do.
Get approved and set up fast | Trusted by 12,000+ practitioners
Who it's for
Two ways in, depending on who you share it with.
Our strongest affiliates aren't marketers — they're people whose audience or clients already come to them for guidance on stress and performance.
Health professionals
What you have to work with
Give your patients access.
For practitioners, therapists, and clinicians already using HeartMath with patients — or wanting to.
- Pass on an exclusive discount to your patients'
- Patient education assets
- Your own tracking link
- Practice-ready materials
- An active practice where you're using HeartMath — or plan to — with patients, clients, or employees
Consumers, coaches & creators
What you have to work with
Share it with your audience.
For coaches, trainers, podcasters, and anyone whose audience trusts their recommendations.
- Share an exclusive discount for your audience and receive a commission on each sale
- Higher rates for high-volume affiliates
- Tracking links and banners
- Pre-written social and email copy
- Roughly 10–50k across your email list, social following, or site traffic — and we do make exceptions
What you get
Everything's ready.
You don't have to build a thing. Links, materials, and support — already made, so you can focus on supporting the people in your community.
Rewards
Commission starting at 10% for consumer sales, or if you are a health professional, a 20% discount automatically applied for your patients.
Reporting
A dashboard for tracking clicks, sales, and impact, so you can see what's actually landing with your audience.
Support
Partner discounts for your own use, plus a real person to help you get set up.
How to start
Three steps and no cost.
Step 1
Apply
Complete the short application — it takes a few minutes and tells us about your work and your audience.
Step 2
Get approved
We review every application and let you know promptly. If it's not a fit yet, we'll tell you why.
Step 3
Start sharing
You'll get your affiliate link and access to the platform — banners, product images, email templates, social content, and your reporting.
The program runs on the Inflektion affiliate platform, where you'll find your links, assets, and reporting.
Why HeartMath
The pioneers of HRV research
The research comes from the HeartMath Institute — an independent nonprofit that has studied the heart-brain connection since 1991. That's what you get to stand behind.
80+
Peer-reviewed studies
12,000+
Certified practitioners worldwide
Hundreds
Of hospitals, schools, and corporations
Millions
Of people using it worldwide
And what you're actually sharing is simple: a way for people to see their own stress response change in real time and learn to steady it. HeartMath helps people self-regulate their emotions, think more clearly under pressure, sleep better, and build resilience that holds up — with the data on-screen to show it's working.
Tips for success
What works for our best affiliates
Two different jobs, depending on who you're sharing it with.
If you work with patients
- Let them experience it. If you already have the sensor or app in youroffice, a 60-second try during a visit does more than any explanation —people respond to watching their own heart rhythm change in real time.
- Make it part of the plan, not a separate ask. Positioned alongside what someone's already working on — sleep habits, breathing, the rest of their care — it reads as one more supportive tool, not a new decision they have to make.
- Connect it to what they already told you. Patients bring up sleep, stress, racing thoughts, and feeling wired constantly, unprompted. Mentioning HeartMath in that moment lands differently than a general recommendation later.
- Let the research open the door. For patients who want to understand the why before trying anything, 35 years of published, peer-reviewed research gives you something to point to beyond your own endorsement.
If you share with an online community
- Lead with genuine care. The content that converts for HeartMath sounds like a real recommendation, not an ad — because the people reading it are genuinely stressed and looking for something that works.
- Use your email list. Our pre-written content is there as a starting point, with your promotional link inserted automatically.
- Show it, don't describe it. Instagram, YouTube, and Facebook work well because you can show the sensor and app in use — watching a heart rhythm settle is more persuasive than any explanation.
- Pick a niche and go deep. Health and wellness, personal growth,performance and biohacking, sleep, stress, decision-making — specificbeats broad.
Affiliate FAQs
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How does the Affiliate Program work?
You earn commission on sales referred to HeartMath through your links or banners — on your website, social channels, or podcast. You can also drop links into your emails, which tends to work well for certified coaches, trainers, and health professionals. The program runs on the Inflektion affiliate marketing platform.
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Who can be an affiliate?
Anyone can apply. In general, we look for at least one of the following:
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You're a health professional, practitioner, coach, trainer, consultant, or reseller using HeartMath with patients, clients, or employees — or you want to be.
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Or you have roughly 10–50k across your email list, social following, and website traffic.
We make exceptions in special cases. HeartMath reserves the right to review, accept, or decline any application. -
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Does it cost anything to join?
No. You simply apply.
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What's the commission rate?
You have 20% to work with, and you decide how it's used:
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Pass along the full 20% as a discount to the people you share it with, and earn no commission.
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Split it 10/10 — a 10% discount for them, 10% commission for you.
Most health professionals pass the full 20% along to their patients. Most coaches and creators split it. Some influencers give the whole 20% to their audience. There's no wrong answer — it's your call.
Higher rates are available for high-volume affiliates, and special promotions and private offers may also apply. Either way, the people who use your link also get special savings on other HeartMath products and programs in the store.
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When and how do I get paid?
Commissions are approved for payment 30 days after purchase, and Inflektion issues payment within 45 days. Your first payment always comes as a check by US mail. After that, you can switch to PayPal, Venmo, Zelle, or ACH (US only).
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Can I earn commission on international purchases?
Yes. All affiliate assets point to the HeartMath online store, and orders ship internationally from the United States.
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Can I earn commission on purchases made outside the store?
No — commission is paid only on direct store orders placed through our online system, completed as a normal consumer transaction. That means:
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Paid by credit card at checkout
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No purchase orders, tax-exempt status, or alternative payment methods such as checks or wire transfers
Organizations are welcome to buy from the store, but the order has to meet the same conditions as any other consumer purchase to qualify.
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How do I get the banners and links?
Once you're approved, your Affiliate Platform gives you current and seasonal banners, product images, and text links, along with tracking, payment details, and FAQs.
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Why was my application declined?
Most often it's because the qualifications above weren't met yet. If your audience or practice grows, you're welcome to apply again.
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Are there tutorials to help me get started?
Yes — Inflektion's Help Center for creators and affiliates has training, FAQs, and video guides. For anything else, the support center can help.
Join Us
Help people be less stressed.
You already know who in your world needs this. Applying takes a few minutes, costs nothing, and we'll get back to you promptly.