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Lucas Donat writes about using offline advertising to build brands and ROI online. Lucas Donat writes about using offline advertising to build brands and ROI online.

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Date added: 12/17/2010
Date modified: 01/14/2011
Filesize: 122.94 kB
Downloads: 362

Lucas Donat writes about using offline advertising to build brands and ROI online.

Emotion. It's what drives human action. Advertising 101: hook consumers emotionally and then give them a reason to validate their desire to purchase. Emotion first. Intellect second.

Need a Breather? Take Your Pulse Need a Breather? Take Your Pulse

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Date added: 12/17/2010
Date modified: 01/14/2011
Filesize: 104.16 kB
Downloads: 391

Need a Breather? Take Your Pulse
Lobbying Firm Says New Program Adds Up to Less Stress

Waltz through the offices of Jefferson Government

Relations, a lobbying firm near K

Street, and you’re likely to hear the employees

there cheerfully reminding their colleagues

to “take a Freeze-Frame” or “make that balloon fly."

Ode Magazine EmWave Review 2006 Ode Magazine EmWave Review 2006

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Date added: 12/17/2010
Date modified: 01/14/2011
Filesize: 2.18 MB
Downloads: 368

Ode Magazine - Rhythm and Blues

Rising stress levels may be the greatest threat to health, happiness and peace in Western nations.

Patient Care Means Employee Care at Illinois Hospitals Patient Care Means Employee Care at Illinois Hospitals

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Date added: 12/17/2010
Date modified: 01/14/2011
Filesize: 676.69 kB
Downloads: 382

Patient Care Means Employee Care at Illinois Hospitals - Medical Centers Receive Annual HeartMath® Awards

Two Illinois hospitals share a commitment to taking care of patients by taking care of their employees and have been rewarded for that commitment. Their resolve to improve their facilities by embracing that philosophy has earned each the HeartMath Hospital designation and the Continuity of Care award.

PHYSIOGOLF ARTICLE FOR THE PGA , AUGUST 2005 PHYSIOGOLF ARTICLE FOR THE PGA , AUGUST 2005

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Date added: 12/17/2010
Date modified: 01/14/2011
Filesize: 87.27 kB
Downloads: 412

PHYSIOGOLF ARTICLE FOR THE PGA , AUGUST 2005

When a French golf professional finally understood how emotions affect a golf swing, he passed it along to his students with great results.


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